Client
Fly Creative Agency

Brief
To collaborate with Johnson Mckay, the Fly team and Tim Hansen on a Matariki campaign to inspire their clients and the general public through Māori culture.

This artwork illustrates Hiwa-i-te-rangi, one of the 9 stars of the Matariki family. When it rises, we cast forth our aspirations for the year ahead.

Client
David Hill

Brief
To illustrate the cover and internal diagrams for the latest release from beloved New Zealand children’s book author, David Hill.
The cover was to depict the main character’s outlook—his posting as a Coastwatcher in the Solomon islands.
The internal diagrams (of a map and radio) where to have a realistic feel for the timeline yet have a creative flair to appeal to the youth audience.

Client
Deep Creek Brewery

Brief
To create an illustration for the Cancer edition of Deep Creek’s Zodiac range. After researching the star sign I discovered that it’s a water sign ruled by the moon. Knowing the origins and personality of the brand I put together this concept of a crab hanging 10 on the moon.

*Due to a change in the seasonal beer brewed from a Hazy to a Hop Oil Red IPA, they decided to proceed in a different creative direction.

Client
Deep Creek Brewery

Brief
To create posters for the Redwood Golf Club to showcase the two Deep Creek beers they have on tap: ‘Haze’ and ‘Redwood’.
The designs were to be simple yet stylistic to fit the environment.

Client
New Zealand Booksellers

Brief
To design a catalogue showcasing the Penguin Random House titles to be published in the third and fourth quarter of 2019.
This was to be used to promote not only the books to be released but the brand too. It was to be striking, clean and functional.

Client
New Zealand Booksellers

Brief
To design a booklet displaying Penguin Random House’s Te Reo titles of 2019. This was to be given to booksellers alongside promotional material as part of a Maori Language Week campaign.
The focus this year was to influence people to further their current knowledge of the Maori language, whatever that may be.
The title ‘Upsize you Reo’ was therefore chosen as the the campaign name supported with the silver fern imagery, koru designs and green colour tones. - All representation of growth and New Zealand culture.

Client
Marlborough District Council

Brief
To design a booklet promoting all the upcoming events in the region over the months of Spring.
The intention of this guide is to inform and excite the local community for the upcoming events within the Marlborough district.

Client
Joojour

Brief
To refresh the client’s brand by establishing brand guidelines and creating new packaging that reflects their core values—honesty, environmental care and ethical awareness.

Client
Tamatea High School

Brief
To revamp the school's logo to appear more contemporary while still maintaining their identity and history.

Client
Jungle House

Brief
To create a logo that reflects the company’s tone of voice and exotic products they sell (cacti, lithops and miniature greenhouses).
The client wanted a design that encompasses their fun loving nature with a subtle nod to their interest in Jungle music.

Client
Tūhono Taonga Tūhono Tangata

Brief
To rebrand Tūhono Taonga Tūhono Tangata in a way that honours the current logo while bringing it into a contemporary space with soul and meaning.

The narrative behind this logo speaks of mātauranga Māori through the maunga ridge line meeting the wairua of te awa to form the rauru which symbolises tūhono taonga and tūhono tangata.

As the heart of this community initiative I saw it important to also visually include the whakapapa of trust founders; Jon Jeet and Irihāpeti Mahuika. This can be seen through these 2 elements coming together with the haehae representing their 9 tamariki.

The colour palette showcases the deep green that can be found in pounamu and the vibrant blue the Arahura often exhibits.

Client
Wanaka Homes

Brief
To design a basic style guide for the client’s rental property business.
The document was to build a fundamental brand through designated fonts and colours as well as direction in imagery style and themes.

Client
Villainy

Brief
Working with the band’s manager to put together collateral for the 10th anniversary of their first album ‘Mode. Set. Clear.’ This included Billstickers, Facebook Event Banners and Instagram Posts for all 4 cities plus one for the entire tour.

Client
Loan Group

Brief
To design a logo, branding & website for the company Car.loan. and it’s 5 sister companies; Bike.loan, Boat.loan, Campertrailer.loan, Caravan.loan, and Badcredit.loan.

This new brand was to be digital focused and put emphasis on their url - '.loan'.
It was to cut through the current market with an engaging UI & UX that breaks the precondition that loan applications can only be a tedious procedure.

Client
Recovered Living NZ

Brief
To display the client's annual statistics in a more digestible and appealing way to help showcase how their programme is an effective means of recovery.

Infographics were made for each stat into punchy tiles to use across their social media and website.

Client
All Black Tours

Brief
With one year to go until it all kicks off, All Black Tours was looking for marketing material to raise hype and showcase their available packages. Promotional material included Instagram Posts, Facebook Instant Experiences, Web Banners and Print Ads.